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Meta Ads: show up before they go looking.

While a customer scrolls Instagram or Facebook, your ad shows up to people who look like your past customers. No random post-boosting, no budget disappearing into likes.

Meta Ads

What we actually do

01

Strategy & audiences

We define who we're talking to first, then what to say.

  • Lookalike audiences based on your customers
  • Interests and behavior tuned to the Serbian market
  • Retargeting site visitors and video viewers
  • Excluding existing customers when it doesn't make sense to pay for them again
02

Creative & copy

Creative is the biggest driver of campaign results today.

  • Static visuals, carousels, and short video formats
  • Multiple message variants for the same product
  • A hook in the first three seconds, a clear call to action
  • Ongoing A/B testing and swapping out tired creative
03

Technical setup

Without a proper pixel, Meta learns from the wrong data.

  • Meta Pixel and Conversions API
  • Events: lead, message, call, purchase
  • Catalog and dynamic ads for online stores
  • Domain verification and domain-level settings
04

Campaign management

A campaign isn't done once it's published.

  • Weekly optimization and scaling winners
  • Controlling frequency and audience fatigue
  • Testing offers, formats, and landing pages
  • Monthly report with cost per lead and ROAS
What you get

What you actually get.

  • A steady flow of messages, calls, and form fills
  • Creative that gets refreshed before results drop
  • Pixel and conversions tracking the right thing
  • Account and data that stay in your ownership

The goal isn't going viral. It's making sure every euro spent has a traceable path to a customer, and we can show you that path.

10

New clients for a real estate agency, from the first campaign we launched.

MD Exclusive · 3 months · GA4 and client records

FAQ

Got questions? We've got answers.

How much ad budget do I need?

For a local service in Belgrade it's usually 200-400€ a month for the numbers to be reliable. Below 200€ a campaign doesn't get past the learning phase.

Is there a contract?

No. You pay monthly in advance and can stop at the end of any month. Notice period is 15 days so we can hand the accounts back properly.

Whose accounts are they?

Yours. We open them under your name and your billing details. If we stop working together, they stay with you, full history included.

Sometimes advertising isn't the first step. We'll tell you that too.

Book a 20-minute call.

We tell you what budget makes sense for your business, and whether advertising is even the right first step. We get back to you the same day.

Or message us on the same number: WhatsApp · Viber